11 January 2006

Commercials!

The Superbowl (yes, I know the word is copyrighted or trademarked and I'll probably get a letter from Mr. Tagliabu for its use but...oh well) is upon us. Years gone past we would pay homage to the football ritual each year by getting home from church quickly and making up some appetizers and then clicking on the big screen and not moving for about three and a half hours. We were part of the mainstream. Yep. Then Steve Young retired from the 49ers and they began to lose ALL. THE. TIME. So our love of football waned.

Enter 2006. I have begun to see the hype for this year's big game. First off: The Rolling Stones for the half time show??????? I don't know what word we live in where we feel the best choice to entertain us is a group hailing from a country that thinks football is soccer, but okay, I guess. I'm not ever watching the half time show anyway. Yep I even missed the now infamous wardrobe malfunction.

What I'm TIVoing this year is the commercials. Yep. I am a tried and true capitalist. Yeecch! That was hard to write. I'm not all that tried and true but I do love a good commercial. I have zero tolerance for bad ones. Can anyone explain to me why Weight Watchers has enlisted Cher-the-stick-girl to represent the fat women of the world?????? Ick. That one gets muted or flipped faster then she can begin to sing "Li....." Or how about those really bad Corbel commercials. They're trying to convince us that their Champagne incites magic, all the while, presenting us with jumping fish and a dancing Hawaiian girl lamp. Yeah makes me want to run down and buy some of that.

I am currently loving the office dudes break dancing for Nextel. Who says white guys can't dance? Heh.

I also love love love McIlhenny's tabasco commercial with the mosquito. It goes down as a wow one to me.

Others? Cars, well no. I just love being tempted to drive a nice curvy road at 300 hp and 0 - 60 in less than 15 seconds, and then revv hard and go 120. Yeah. We do that here on the 91 freeway in SoCal. Yeah Sure. On the 405, the 101 and the 5 north or south. I love to be taunted with the capability to pay for something that will do that and then never actually come close to even half that speed commuting in this wonderful freeway laden empire. So forget the car ads.

One I am looking forward to: evidently Grey's Anatomy had picked up a spot. Please let it include the star of the show: Patrick Dempsey.

I am also looking forward to not seeing a McDonald's ad or Frito lay ad or (can I get a witness) a Cialis ad. Thank you . Thank you. Thank you!

Tell me, what commercials will you watch?