11 July 2008

Burger King, Not my kind of place!

I read a lot of business blogs. I was reading a story at Brand Autopsy that pointed me to the story I am bringing to your attention. At Idea Sandbox Paul tells about an experience he had at an airport recently. He noticed a tray liner being used at Burger King.

It is appalling. I cannot believe this is classified as humor any where in the world. Burger King really has their head in the wrong place and I can see why they are faltering and lagging behind other restaurants. Please read the story and act accordingly. (What I mean is send an email to BK and let them know that even if it isn't in the U.S. you don't want to support that kind of advertising or promotions.)